Strategy & Operations Associate
Willow Health
Operations
New York, NY, USA
USD 90k-125k / year + Equity
Posted on Mar 10, 2026
In the United States, one in five adults experience a mental health illness and over 12 million people have thoughts of suicide. Mental health crises can be some of the most difficult times in a person’s life, and over 17 million people seeking behavioral health care experience a delay in accessing care. Willow Health is on a mission to significantly improve this experience by expanding affordable access to high-quality, evidence-based intensive behavioral health care. In order to make this mission a reality, we deliver a virtual, urgent crisis care program that provides personalized, recovery-oriented care for people experiencing behavioral health crises.
Willow Health offers patients immediate access to evidence-based virtual crisis psychotherapy, medication management, certified peer coaching, care management, and around the clock crisis coverage, while working to connect patients to the most appropriate next level of care. We’re backed by leading venture firms, including Andreessen Horowitz and Seae Ventures.
Your Role
We are seeking a Strategy & Operations Associate to support execution of Willow’s highest-priority initiatives. This is a high-visibility role that works directly with executive leadership to shape and execute the company’s strategic roadmap.
This role is ideal for someone coming from consulting, investment banking, or a strategy & operations function - particularly within the healthcare sector - who is excited to transition from advisory work to hands-on execution in a fast-growing health-tech company.
This role can be remote or hybrid (co-working 2-4x/month in NYC/Brooklyn).
Key Responsibilities
- Support development and execution of Willow’s long-term strategic plan
- Lead special projects tied to new markets, service line expansion, and clinical model innovation
- Conduct market landscape analyses - payer dynamics, regulatory trends, competitive positioning
- Translate strategic priorities into actionable operating plans
- Develop and maintain reports and dashboards to track performance across Willow’s key performance indicators (KPIs)
- Provide data-driven insights to leadership team to support development and execution of cross-functional initiatives
- Prepare materials for sales meeting and negotiations with health plan and referral partners
- Support ongoing relationship management, including performance analysis of existing contracts and partnerships
- Build and maintain financial models (e.g., fundraise forecast, annual budget, LTV/CAC analysis)
- Analyze unit economics and operational performance metrics
- Partner with Clinical and Ops teams to develop and support initiatives critical to achieving company’s financial and operational targets
- Prepare presentations for leadership, investors, and Board of Directors
- Synthesize complex analyses into clear, executive-ready insights
- Support fundraising processes, as needed
Strategic Planning & Corporate Initiatives
Data & Reporting
Business Development
Financial Analysis
Executive & Board of Directors Communications
Qualifications
- Bachelor’s degree
- 2-4 years of relevant work experience - consulting, investment banking or analytical operations candidates are strongly preferred
- Highly analytical, with an ability to construct research and provide data-driven recommendations
- Microsoft Excel fluency - this role will require significant modeling expertise
- Ability to operate independently in ambiguous, fast-paced environments
- Exceptional communication, interpersonal, listening and relationship-building skills
What Makes This Role Unique
- Direct exposure to CEO and executive leadership
- Ownership over high-impact, company-defining initiatives
- Opportunity to shape payer strategy and care model innovation
- Meaningful impact through supporting patients in behavioral health crisis
Willow is an equal opportunity employer, indiscriminate of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information, or any other protected characteristic.
90000 - 125000 USD a year
The target base compensation for this role will be between $90,000 and $125,000 per year at the commencement of employment.
Please note, pay will be determined on an individualized basis and will be impacted by location, experience, expertise, internal pay equity, and other relevant business considerations. Further, cash compensation is only part of the total compensation package, which, depending on the position, may include stock options and other company sponsored benefits.